Branded Area just completed a new exhibit for our client Micron at the Flash Memory Summit. We created an environment that delivered optimum results AND stood out from the crowd. At the initial design stage we realized that our client’s space was just to the right...
Continue Reading
Well known industry veteran Ron Jordan joins Branded Area as a Client Service Expert. Ron has over 20 years’ experience in the tradeshow exhibit and environments industry. Ron started his career on the client side and then spent the last 20 years in various roles...
Continue Reading
Branded Area just completed a 30’ x 50’ custom exhibit for Aurora Diagnostics at the American Academy of Dermatology conference and our client doubled the number of visitors to their booth over last year! Aurora Diagnostics provides quality laboratory services to the dermatological industry. Since they...
Continue Reading
Branded Area just completed a new 50’ x 50’ exhibit at the International Builders Show in Orlando for our new client Boral Roofing. As we worked with Boral over the last 90 days leading up to the show, we paid close attention to not only...
Continue Reading
Integrating effective graphics into your tradeshow booth design requires a knowledge of tradeshows and attendee’s behavior. Your message must stand out and attract visitors into your space without overwhelming them with information or presenting a disconnected style. Keep these 5 tips in mind when designing...
Continue Reading
At the recent VM World show in Las Vegas, Micron wanted to increase qualified leads in their 20’ x 30’ exhibit space. Branded Area first addressed all the functional needs of the space to include three working demonstration areas, strong branding at all levels of...
Continue Reading
Our client Imaging Endpoints provides specialized radiology analysis and data to pharmaceutical companies, the challenge when attending ASCO was to stand out with a 20’ x 20’ space, a long list of practical objectives and a tight budget. Often In a 400 square foot space...
Continue Reading
Branded Area just completed a private event for our client Micron who is headquartered in Boise, Idaho. The event was held in Taipei Taiwan during the Computex 2017 show and celebrated Micron’s twentieth year of business. The partner reception area displayed Micron’s latest semiconductor products...
Continue Reading
We just completed our 10th year with one of our favorite clients at their main tradeshow in Las Vegas and it got me thinking how important relationships are in this business, what determines a great relationship and what keeps it going strong? I am not a...
Continue Reading
The average organization spends a good chunk of its overall marketing budget on exhibiting at trade shows, but research has shown that a whopping 70% of exhibitors don't set specific objectives for the time they spend there. And without specific goals, it becomes impossible to...
Continue Reading