Integrating effective graphics into your tradeshow booth design requires a knowledge of tradeshows and attendee’s behavior. Your message must stand out and attract visitors into your space without overwhelming them with information or presenting a disconnected style. Keep these 5 tips in mind when designing...
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At the recent VM World show in Las Vegas, Micron wanted to increase qualified leads in their 20’ x 30’ exhibit space. Branded Area first addressed all the functional needs of the space to include three working demonstration areas, strong branding at all levels of...
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Our client Imaging Endpoints provides specialized radiology analysis and data to pharmaceutical companies, the challenge when attending ASCO was to stand out with a 20’ x 20’ space, a long list of practical objectives and a tight budget. Often In a 400 square foot space...
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Branded Area just completed a private event for our client Micron who is headquartered in Boise, Idaho. The event was held in Taipei Taiwan during the Computex 2017 show and celebrated Micron’s twentieth year of business. The partner reception area displayed Micron’s latest semiconductor products...
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The average organization spends a good chunk of its overall marketing budget on exhibiting at trade shows, but research has shown that a whopping 70% of exhibitors don't set specific objectives for the time they spend there. And without specific goals, it becomes impossible to...
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For every 100 square feet of expo space in the U.S., there'll be an average of 2.2 trade show visitors. Even at smaller conventions, that means your trade show displays have the potential to reach a whole lot of people. But if you don't know...
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Tradeshows and events are unique environments with compressed timelines and no room for mistakes or missed deadlines. Preparation is the key to keeping things on track. Here are our top six ideas that will help you avoid a bad experience at your next show or...
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