Integrating effective graphics into your tradeshow booth design requires a knowledge of tradeshows and attendee’s behavior. Your message must stand out and attract visitors into your space without overwhelming them with information or presenting a disconnected style. Keep these 5 tips in mind when designing...
Continue Reading
At the recent VM World show in Las Vegas, Micron wanted to increase qualified leads in their 20’ x 30’ exhibit space. Branded Area first addressed all the functional needs of the space to include three working demonstration areas, strong branding at all levels of...
Continue Reading
Our client Imaging Endpoints provides specialized radiology analysis and data to pharmaceutical companies, the challenge when attending ASCO was to stand out with a 20’ x 20’ space, a long list of practical objectives and a tight budget. Often In a 400 square foot space...
Continue Reading
Branded Area just completed a private event for our client Micron who is headquartered in Boise, Idaho. The event was held in Taipei Taiwan during the Computex 2017 show and celebrated Micron’s twentieth year of business. The partner reception area displayed Micron’s latest semiconductor products...
Continue Reading
For every 100 square feet of expo space in the U.S., there'll be an average of 2.2 trade show visitors. Even at smaller conventions, that means your trade show displays have the potential to reach a whole lot of people. But if you don't know...
Continue Reading
“I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou I don’t think Ms. Angelou was thinking about tradeshow exhibits and environments when she said it. However, it...
Continue Reading
When buying a tradeshow exhibit, don’t let the terminology confuse you. Portable, modular, custom, hybrid, rental, system, pop-up, light weight, turnkey, etc. These are some of the terms used to describe a type of tradeshow exhibit or more accurately terms used to describe a company’s specific...
Continue Reading
– Don’t buy a pretty picture unless that’s all you need! Getting the right tradeshow exhibit to fit your specific needs and deliver on your unique objectives requires some strategic thought and process along with a deep understanding of how your environment will perform on the...
Continue Reading