Insight ’19 is the second year of Micron’s premiere event featuring artificial intelligence applications made possible by Micron technology. This year Branded Area grew the event to accommodate over 450 guests at Pier 27 in San Francisco – a two story 50,000 sf facility overlooking San Francisco bay and skyline. We custom designed activation demos featuring over 15 examples of artificial intelligence applied across real-world products and services. Each unique demo interpreted the story of that product or service and how it utilizes artificial intelligence to make lives better. Branded Area delivered all the many aspects of a successful event such as creative design, production, graphics, audio visual, space planning, furnishings and on-site logistics to deliver a seamless event for our client Micron.

In the client’s words – “As always, Branded Area knows how to knock it out of the park in terms of taking a creative idea and making it come to life”.